- Books

Big Life in Advertising

Big Life in Advertising The first woman president of an advertising agency and the first woman CEO of a company on the New York Stock Exchange tells her riveting story How she shattered every glass ceiling and became a Madis

  • Title: Big Life in Advertising
  • Author: Mary Wells Lawrence
  • ISBN: 9780756787837
  • Page: 447
  • Format: Hardcover
  • The first woman president of an advertising agency and the first woman CEO of a company on the New York Stock Exchange tells her riveting story How she shattered every glass ceiling and became a Madison Avenue legend From her role as fledgling copywriter at Doyle Dane Bernbachthe agency that made big car obsessed America fall in love with the funny little VolkswagenThe first woman president of an advertising agency and the first woman CEO of a company on the New York Stock Exchange tells her riveting story How she shattered every glass ceiling and became a Madison Avenue legend From her role as fledgling copywriter at Doyle Dane Bernbach the agency that made big car obsessed America fall in love with the funny little Volkswagen to her brilliant campaign for Braniff Airways that had the flying public scrambling for seats on wild colored planes to founding the fastest growing ad agency in history, Mary Wells Lawrence s life in advertising couldn t be any bigger As The New York Observer put it, her agency, Wells Rich Greene, created ads that etched indelible phrases into the public imaginations Flick your Bic and I Love New York and Plop plop, fizz fizz, oh what a relief it is For those thinking about a life in advertising for themselves and for anyone who enjoys being transported by a great storyteller s art, Mary Wells Lawrence is the most energetic, passionate guide to the world of American advertising in all its brilliance, excitement, fun and crazines

    • [PDF] Download ↠ Big Life in Advertising | by à Mary Wells Lawrence
      447 Mary Wells Lawrence
    • thumbnail Title: [PDF] Download ↠ Big Life in Advertising | by à Mary Wells Lawrence
      Posted by:Mary Wells Lawrence
      Published :2018-09-25T22:21:46+00:00

    1 thought on “Big Life in Advertising

    Leave a Reply

    Your email address will not be published. Required fields are marked *